Citibank Identity Theft This commercial is advertising identity theft protection and what could happen if you don’t have it. They grab your attention by using comedy in what really is a serious situation. The commercial takes place in a dental office where a lady dentist is sitting in the room with her patient lying back on the chair. She starts talking but instead of her voice, you hear a mans voice. The voice you hear is the man who stole her identity. With out a hint of care in his voice he starts listing all the thing he’s going to buy with her credit card. Singles week spent in Taiwan and other thing like self tanning cream, hair plugs, and of course waxing, all of which he suggests will attract the ladies. As smug as could be, he implies that women can’t get enough of him and then laughs about the whole thing at the end. I mean why should he care at all it’s not his money he’s spending. Citibank will alert you of suspicious spending with their fraud early alert warning and stop it. So instead of someone stealing your identity and spending a crazy amount of money and taking vacations and living it up on your expense, you can catch them before it gets out of hand with Citi identity theft solutions. Anyone with a credit card I think would and should appreciate it. The lady in the commercial was a victim of identity theft and probable wishes she had the early warning given by Citibank identity theft solutions so that “Larry” the man who stole her identity, wouldn’t have had the chance to “live it up” at her expense. Citibank is providing a way to stop this problem and look after the best interest of their card holders.

Laura Sickler