"Bugs want in, Orkin keeps them out"

Everyone enjoys a clean house, this includes keeping insects outside and not all over your home. In the Orkin commercial for pest control they make it clear that they are the people to call if one needs to get rid of and keep insects out. The characters are an adult female, an insect that talks and is life size, and the Orkin man who is the hero. It is set in a rural neighborhood in the middle of the day at the front door, inside the kitchen of the home, in the street in front of the home and in the yard.
The woman is in the kitchen getting a meal ready when she hears the doorbell ring. Confused, she makes her way to the door to find a life size insect holding a pizza in her door way. While eerie music is playing in the background, the insect says “Hi, here are your pizzas.” Still confused the woman tells the insect that she did not order any pizzas. Disregarding the response the insect continues by saying that he will just set the pizzas on the table. It then cuts to a voice saying “bugs want in, Orkin keeps them out.” They explain that they are pest control and it shows an Orkin worker inspecting the house for signs of other insects. It then goes to the Orkin man putting a sign in the lawn and looking up to see the life size insect in a car slowly driving by, then quickly speeding up. It ends by showing the Orkin sign and saying “Orkin, keeping pests in their place.”
The problem is that bugs will find any way to get inside of a home. With our societies obsession with cleanliness and the fact that bugs are definitely not clean, there needed to be a product or company to help us get rid of these pests and keep them out. In the commercial the conflict is served in a humorous way making the bug almost seem creepy like a criminal in real life, Orkin then comes along to investigate and ensure that the house will not be infested by bugs. They are the hero because they pin point the problem and take care of the issue themselves, providing a service.