Wednesday, November 26, 2008


"MinnPost, a new approach and new technique"


Minnpost is a brilliant, non-profit internet newspaper concept that uses all the resources that online newspapers have to offer. It's slogan reads," A thoughtful approach to news", which is exactly what it is. It offers front page news stories, as well as blogs and interactive posts.  MinnPost came together when large newspaper companies like Pioneer Press and Star Tribune began to layoff talented journalists in order to save money. With all of the layoffs that occurred, there was a natural decline in the quality of professional print journalism. MinnPost tried to recapture the high quality by hiring senior staff members that were fired from Pioneer Press and Star Tribune because of budget cuts. Some featured staff and writers of MinnPost include Susan Albright, Joel Kramer, and John Camp. Many writers for MinnPost have won awards in the past, such as the Pulitzer Prize. Recently the website won an award for the best website design and concept. The online newspaper has gotten high grades by critics for the quality of writing, sophistication, coverage of local stories, and worldview stories. MinnPost is stepping away from the old print newspaper and focusing on using the internet as a way for consumers to enjoy the news.

The website MinnPost is very significant when it comes to the future of the newspaper and it's industry. The internet has had a very large effect on the industry and will be a big part of the future. All newspaper companies are focusing on the internet to get news out. Many people do not pay for the physical newspaper because you can go online and get the same news for free from somewhere else. The techniques that MinnPost uses not only has drastically changed how consumers view newspapers, but also continue to shape them for the future. MinnPost uses resources such as posts, commenting on content, and talented writers that have the passion for accurate, professional journalism. Unlike many printed and online newspapers, MinnPost is news-based, not opinion-based.  However, you are allowed to comment on the content below the article. Consumers are now looking for accurate news stories, not articles thrown together at the last minute. People are reading MinnPost because that's all it is, news.  Also, the amount of advertising is less then a newspaper such as Pioneer Press. Consumers are becoming aware of "commercialized" newspapers and looking online for news that is trustworthy and not just looking for another buck. MinnPost is just one step towards the newspaper becoming personal again.

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